PropertyGuru is Southeast Asia’s leading PropTech company, and the preferred destination for over 34 million property seekers to connect with almost 55,000 agents monthly to find their dream home. PropertyGuru empowers property seekers with more than 2.8 million real estate listings, in-depth insights, and solutions that enable them to make confident property decisions across Singapore, Malaysia, Thailand, and Vietnam.

PropertyGuru.com.sg was launched in Singapore in 2007 and since then, PropertyGuru Group has made the property journey a transparent one for property seekers in Southeast Asia. In the last 16 years, PropertyGuru has grown into a high-growth PropTech company with a robust portfolio including leading property marketplaces and award-winning mobile apps across its core markets; mortgage marketplace, PropertyGuru Finance ; home services platform, Sendhelper ; a host of proprietary enterprise solutions under PropertyGuru For Business including DataSense, ValueNet, Awards, events and publications across Asia.

For more information, please visit: PropertyGuruGroup.com ; PropertyGuru Group on LinkedIn

JD GROWTH MARKETING SPECIALIST

Location: HCM, HN

Role Overview

As a vital member of the Paid Growth team, you will harness consumer data, technology, and paid media expertise to enhance PrropertyGuru Vietnam's business & marketing objectives.

What will you do?

a. Mobile app performance:
- Analyze and conduct paid performance plan to boost app performance (app install);
- Support in developing, collaborating and executing engagement and retention strategies;

b. Performance campaign management:

- Manage and optimize paid ads campaign on multi channels to achieve our campaign/ business objective;

- Collaborate with internal teams (Brand, Trade, Sales, ProdTech,..) to identify key needs and translate them into suitable digital campaigns;

c. Data-driven decisions: Assist in auditing website and app traffic to deliver the suitable growth campaign via paid channels;

d. Experimentation & Innovation: Conduct experiments, perform A/B Tests in new channels, new initiative;

e. Team collaboration: Collaborate with SEO Team, Brand Team, Product Team, etc. to get insight and identify growth initiatives;

What should you have? Must have

• At least 2-3 years in Performance Marketing, with a focus on mobile app performance;
• Have experience in marketing data analysis and user experience analysis;
• Ability to use analyze & tracking tools: Google Analytics, Looker, Google Tag Manager, Appsflyer/ Adjust, SimilarWeb, etc.
• Have experience in delivering multi-channel campaigns and working with diverse stakeholder network;
• Ability to collaborate with Data & Product Team to set up the tracking flow for boosting app performance;
• Have experience in product-to-consumer tools such as Productsup is a plus;
• Have experience in customer engagement platform like Br Braze is a plus;
• Good English written and verbal communication is a plus.

Highly recommend: Think positive, act proactively, and “can do” spirit

At PG, every Guru is guided by our comprehensive development map, which includes:

Core Values
Own It & Deliver It; Respect & Care for Each Other; Have Fun & Celebrate Success
Push Beyond Good; Create What's Next

Leadership Traits
Engaging in Courageous Conversations; Embracing Continuous Learning; Fostering Creative Collaborations

PropertyGuru Group is an equal opportunity employer committed to fostering an inclusive, innovative a learning environment with the best employees. Therefore, we provide employment opportunities without regard to gender, identity, race, religion, nationality, age, marital status, disability, or any other protected status, per applicable law. If there is anything we can do to help ensure you have a comfortable and positive interview experience, please let us know.